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HAND IN HAND: Keep the luck FLOWING
Casinos will sometimes go to great lengths to keep superstitions at bay
By SONYA PADGETTREVIEW-JOURNAL
![]() Elephants with trunks raised signify good luck in Asian cultures, says Mandalay Bay spokesman Gordon Absher. Any depiction of elephants in the resort, such as this series of fountains, features them with trunks up. Photo by Gary Thompson. ![]() MGM Grand visitors are greeted by this upright lion statue now, but when the resort first opened, guests had to walk through the open mouth of a lion. Photo by Craig L. Moran. ![]() Because the number four is bad luck in Asian cultures, many Strip resorts omit it when numbering hotel floors and rooms. Photo by Gary Thompson. ![]() According to Feng Shui, flowing water is believed to bring wealth with it, which is why designers use it in Strip resorts, say resort representatives. This fountain in Mandalay Bay is one example. Photo by Craig L. Moran. |
When the MGM Grand opened in 1993, visitors entered the casino by walking through the mouth of a giant lion.
Now, after a multimillion dollar face-lift, guests use a more traditional bank of doors fronted by a less formidable upright lion statue.
What happened to compel the change? A streak of bad luck. Or rather, the thought of it.
Asian visitors considered it bad luck, or at the least ominous, to walk through the mouth of a lion, or so the story goes.
That’s somewhat true, said Alan Feldman, spokesman for the resort. The company remodeled the entrance in 1998 for aesthetic reasons and in part to address the folklore, he explained.
While that’s an extreme and expensive example of what resorts will do for its more superstitious players, it is by no means the only instance, local experts say. In fact, several Strip resorts go to great lengths to honor players’ superstitions, from decorating with citrus trees or special colors, even to the point of omitting entire floors from their hotels.
“Superstition and gambling seem to go hand in hand for some people and it seems to be magnified in Asian cultures,” says Anthony Curtis, publisher of the Las Vegas Advisor newsletter.
The Rio, Palms, Mandalay Bay and The Hotel are among the Strip resorts that don’t have fourth floors or floors numbered in the 40s, primarily to appeal to Asian players, experts say. That’s because the number four pronounced in some Chinese dialects sounds like the word for death.
So while the Palms advertises its ghostbar as being located on the 52nd floor, it’s actually on the 42nd. The Rio’s Voodoo Lounge is said to be on the 51st floor, but it’s actually on the 41st.
“When you’re talking about The Venetians, The Mirages, the Wynns, the Asian market is significant. They have to make sure they’re paying attention to that customer,” Curtis says. “It’s a double bonus for the casinos, they get to advertise all their amenities on the 50-something floor … because it makes them sound bigger than they are.”
It’s not an absolute must for a Strip hotel to make any concessions, as international visitors are aware of cultural differences in the United States, Feldman notes. But those that do may gain an invaluable edge with some of the bigger players. And that can translate into lots of wagering, and potential winnings, for the house.
“The high-end players are solicited by all the casinos. It’s not unusual (for them) to have an allegiance to a particular casino or host, but that allegiance sometimes bends if you’re not having good luck. Some gamblers might attribute it to small aesthetics you and I wouldn’t notice,” says Gordon Absher, spokesman for Mandalay Bay.
That could be as subtle as the direction that water flows in a fountain in the high stakes room, or whether a picture or statue of an elephant is depicted with its trunk raised or lowered.
Elephant fountains near Mandalay Bay’s Beach point their trunks up, signifying good luck, Absher says. The American equivalent is the horseshoe, which must point up, else the luck runs out.
“Two or three years ago, we did a total renovation of the high limit area. It’s very light, airy, a very nontraditional casino atmosphere,” Absher says. “That has a lot to do with Feng Shui. You will pass flowing waters (at the entrance). That is very important because that means money flowing into the high limit area.”
They also supplement the decor with small tangerine trees during the Chinese new year, as they are considered symbols of good luck in the Chinese culture.
The MGM Grand, Mirage and Bellagio make efforts to incorporate some elements of Feng Shui to appeal to Asian guests but overall, the principles are just part of design, Feldman says.
“At its core, Feng Shui is a way of formalizing and articulating good design,” Feldman says. “One of the driving forces (of design) has been how do you feel when you’re there? You’re trying to create environments that are welcoming. You’re trying to create areas with great excitement and those that are also relaxing.”
But, as Feldman notes, they “haven’t arrived at this point without making a few mistakes.” For instance, when The Mirage opened in 1989, its high limit gaming room was designed to look like an elegant library. Books were used to lend an authentic feel. That turned out to be a mistake, as the word “book” in some Asian languages is related to death.
“Those books came out very quickly,” Feldman says.





